10 things to know about your customers,

1) Name - the customers that you may be greeted by name, are much more likely to feel welcome in your store and buy more because you remember the time, which is the person who attended. This also works on the phone. Get the customer as soon as possible if you can use it while I invite you to talk to them.

Also, if you keep the name of a customer in the system, you can also find out the statistics on customers.

2) Postal address - if you ever want to know your customersabout events in your company with a postal address is essential. Discover if you know where your customer lives (the only man in a particular area or go all the way across town?) To want to expand your marketing, this species is of paramount importance.

3) E-mail - Quick, the promotion of free mass. If you have any type of rewards program for your company (we have a loyal shopper program with punch cards), an e-mail address are required, people are much moreChances are if you admit to ask.

4) Parish of belonging - to know where your customers are is important to know if your ads report to work. You should get all the coupons print ads in order to achieve the revenue from advertising. If you can not throw away your advertising you have your money.

5) Set the organization does - if you know a customer is a member of the Serra Club, you can learn about the latest book on appeals to the person who recommendedThey have a good chance of a sale. If you know that the buyer is the head of the Diocese of Social Services, you are better off in the new Compendium of Catholic social teaching. If you do not know these things can not be based recommendations that could lead to additional sales.

6) the interests of the client - the client is really apologetic? If the customer has a special devotion to St. Gianna? Would not it be nice to say: "Hello Dave, have a great new bookon the response to attacks by fundamentalists on Mary, you want to see? "

7) the client's concerns - if a client says during a visit to his father in the hospital, they would have liked, asked how Dad is doing the next time you come in?

8) top customers - the customers love it, thanked them for their business. Would not it be nice if you could send a special gift for your best customers for years? We have sent gift boxes of candy with letters of thanks and our customers' top tenbest suppliers last Thanksgiving. Do not believe the response we have received.

9 know) that your customers, or work for - would be a good thing not to know that a particular customer notice of the parish secretary for a parish that you tried, you know? Why not give a special item to give to the pastor?

10) Why do your customers buy (or buy) from you - this knowledge will tell you if your company has a mission and visible even when there are thingsto work for your business needs.